Reliance is taking a network-first approach to consumer AI. At its 49th annual general meeting, the company said Jio is building AI directly into phone calls, the MyJio app, and home broadband workflows instead of treating the assistant as a separate app.

The most concrete product is an AI calling assistant activated with "Hey Jio." Reliance says the agent will join calls only with user consent, transcribe conversations, identify up to 10 speakers, summarize calls, extract action items, and handle tasks such as ordering food, booking a cab, reserving a table, or setting up a meeting.

The launch target matters because of Jio's distribution. Reliance described the call agent as coming later this year for Jio's 500-million-plus user base. Fortune India separately reported that Jio has crossed 524 million subscribers and 268 million 5G users, giving the company a large path to put agentic AI in ordinary telecom behavior rather than only in web or mobile productivity apps.

Jio is also recasting MyJio as an AI advisor for account care, recharges, troubleshooting, shopping, and multi-screen support. For home broadband, the company described a connected-home workflow where AI helps with plan selection, installation booking, activation, and later support.

The plan is still an announcement, so the useful test will be execution: language coverage, consent controls, payment confirmations, and whether task completion works reliably inside live calls. But the move is notable because Jio is trying to make AI assistance a carrier feature, not another standalone chatbot.